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Wildcard

AEO/GEO for E-Commerce and Retail

Hiring

About

Wildcard is the full-stack AEO & GEO platform for ecommerce and retail brands. We audit and action on how you show up across across AI search and AI shopping platforms like ChatGPT, Google AI Overviews, Gemini, Amazon Rufus/Alexa, and Walmart Sparky. We build the roadmap to close the gaps, and create the content that gets you recommended.

Most tools stop at a visibility score. We do the work, and are built for ecommerce brands and retailers, not SaaS. Brands using Wildcard now show up first in AI answers where they used to be invisible.

Wildcard is building the command center for agentic commerce, everything brands need to serve a new type of shopper: AI agents; including support for emerging standards like the Agentic Commerce Protocol (ACP) and Universal Commerce Protocol (UCP).

Topics

Location
San Francisco, CA, United States
YC batch
Winter 2025
Status
Active
Stage
Early stage

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Questions and answers

What does Wildcard do?

AEO/GEO for E-Commerce and Retail

Where is Wildcard based?

San Francisco, CA, United States

Has Wildcard raised money?

There are no funding rounds for Wildcard in our data.

What are the alternatives to Wildcard?

Similar startups: Zaymo, Booth AI, and Olark.